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As a thank-you, download your copy of our whitepaper on Taking the Mystery out of Customer Experience Mapping.


About the Whitepaper

This is a comprehensive, step-by-step guide to getting started with Customer Journey Mapping, analyzing the touchpoints you deliver to customers, and how to integrate across the teams and departments in your organization to create a world class customer experience.

Based on a series of articles about Customer Experience and Journey Mapping that were originally written for and appeared in Harvard Business Review, this whitepaper brings them together in a thoroughly updated form. It includes new examples drawn from financial services and banking, online retail, healthcare, insurance and more.

Want some help on your own customer experience journey, or could use a workshop to help educate and inspire others? Let’s talk.